Helene Blowers was unable to be at this session, so a panel will be taking her place.
Sean Robinson (Allen County Public Library)
43 Things — Stephen Abrams idea originally
23 Things — Helene Blowers idea originally
What is your vision with these tools that have been learned in 23 Things programs?
Enrichment: message to resonate. Blogging, want people to read it that isn’t your relatives.
Empower: fight for what you love.
What is your strategy, then, to use all of these tools? Why are blogging? Using social media?
- How are people finding us? Crack dealers go out and find customers; where are people coming to your library’s website? Looking at Google Analytics statistics. Piggyback on other events or situations. Other way to connect? Visitors Center; Schools/Media Centers; City Government; Convention Bureau;
- What are their interests?
- What are they saying?
- you have to be useful to people in new and interesting ways.
- Columbus Public Library collaborating with conventionÂ bureau.
- Chattanooga collaborating with the City on Facebook.
- Look at what other libraries are doing and make the connection; don’t reinvent the wheel.
- Engagement is not an idea it is a practice.
- Grow some bigger ears. Twitter Search; Google Alerts.
Michael Sauers & Christa Burns
Nebraska learns 2.0 (statewide program)
50 % completion rate (due to 15 ce credits at the state level, they think)
What’s next for Nebraska? Participants asked for more learning after the program ended.
Nebraska is now doing an ongoing 23 Things program. New thing posted every month. Been doing this for a year now.
What not to do…
- Didn’t promote the program, except for when they first started the “next thing”
- Must continue to promote the program
- Don’t drop the ball.
- The participants want to continue to learn, but need continual reminders.
- Leaders have to also participate AND weren’t participating.
Sidenote: Google Wave dropped the ball initially — no reminders.
23 Things program originally was going to be 43 Things.
How are libraries supposed to innovate in a time of “change”, of budget cuts? Charlotte’s situation and many other libraries’ budgets situations.
Charlotte’s closings & budget cuts & staff layoffs. Horrible to watch it happen. Go through the stages of grief. Anger. Denial. Acceptance.
“In calm weather, all ships have good captains.” –Swedish proverb, often attributed to Adam Smith.
Personally, to get through this, SaveLibraries.org created the next day.
- Innovation is more than technology. Are meetings necessary? “Death by Meeting” book recommended. Business model. Services reviewed.
- Be willing to do what’s right for the organization and profession, even if it means losing your job. Can’t have libraries for just libraries’ sake. Be what our users need and want. We can’t fight for services that people don’t want.
- You can’t communicate too much. Twitter has become the new communication tool for staff during meetings, posting to online news sites. Staff have projector with live twitter stream during board meetings.
- Accept the fact that libraries are going to look very different in the future. The medium of a paper book is on its way out. Kids want to be a part of the story — have a computer, an iPod, an iPhone, an iPad.
- This is an opportunity. To learn. To grow. To adapt. To improve. Let go of what’s not working. We must do so to show why we’re relevant. We should never have to say why libraries are important.
Rebecca Jones — what are other libraries doing/further conversation…
- Comment: Many people think that they aren’t going to close. But it happens.
- Comment: CiL & Internet Librarian are only conferences where libraries of all types get together and learn from one another.
- Nebraska’s program, were the new things a review of those covered in 23 Things? Right now, all the things have been new. But there has been discussion to revisit the old things.