Adventures in Privacy Literacy — Kate Roberts & Erin Berman, San José Public Library
Big Picture Question: How might we empower people to make informed decisions about online privacy issues? Came out of Knight Foundation challenge
- Lots of online data privacy issues & needs going on
- Need for being privacy literate; patrons asking about this issue
- Shift from Fear-based to fun & education
Received Knight Prototype Fund — rapidly iterate and create prototype (Luma Institute training)
- Their beginning research found that learning about online privacy can be scary, overwhelming (way too many results–where to get started), and boring (droll, dry, no interactivity, no personalization, one-size-fits-all)
- Yet people are thinking about their privacy
- 93% of adults that being in control of who can get info about them is impt
- 69% of adults say they are not confident that records of their activity maintained by online sites..
- Pew reports on online privacy